Tuesday, March 23, 2010

10. Is A Business Team to Get Started Online Of Interest?

One of the questions I hear time and again is how do I get started with an online business? When you consider that 97% of all Internet businesses fail to earn anything to talk about, it highlights this as a question worth considering. Let’s consider a few of the requirements to be successful:

* Find a hungry market – many marketers do this backwards. They create or obtain a product and then look for the market. Believe me you need to turn it around, find the hungry market, and then deliver the product they desire.

* Make sure you have a compelling message – some people are great at writing sales copy while many need
others to provide their message. The copy needs to form a funnel that leads your customers to the outcome you desire – a sale.

* Your website needs focus – attention needs to be placed on the job at hand. Many times websites are overly
complicated and distracting, taking customers away from the task at hand – sales. Simplify your site and stay on
target.

* You need traffic – traffic has to be driven to the site. Of course you need to take advantage of every free method of driving traffic, but at first you need a budget to acquire paid traffic. This is the only sure way you will get your site off the ground.

* Capture subscribers email addresses and names – it is very important to have a mechanism to capture your
visitor’s information so you can keep in touch with emails. It is rare that people will buy after looking at something one time. Email can remind them of your products and provide additional sales opportunities.

* Provide other sales opportunities for your subscribers – I know you have your heart set on what you would like to sell, but some customers aren’t interested. Have other products either that you own or affiliate opportunities to provide diverse offerings for all your customers, as well as cross sell opportunities for customers that did buy.

* Look for other income streams – constantly be looking for other great opportunities to multiply your streams of
income. You really don’t want all your eggs in one basket – diversify.

* Dazzle them – use hot tools and unique techniques to wow your customers, making them wonder what is next.

I do not expect you to believe that this is an all inclusive list of what is required to be successful on the Internet. What this list does provide is a taste of the diverse requirements needed to have a chance of success.

Many people that try to start an Internet business are very good at some of these requirements, and very bad at
some of the others. Isn’t that what you would expect? We all have our strengths and weaknesses, doesn’t it follow that it’s rare to find someone great at every requirement that was listed above.

The best Internet marketers are usually excellent at a few of the listed items and they subcontract or buy the talent to fill the blanks where their weaknesses lie. Unfortunately, when you are trying to get an Internet business started you lack the budget to hire people to erase your weaknesses. So most of the beginner Internet marketers fail. I hate to be harsh, but that seems to be what happens.

To try to avoid this negative reality many marketers have faced, would it not be smart to join a business team to get started online? Above I outlined the complex and diverse requirements of being successful online. I spoke of how most of us possess some of the requirements needed, but unfortunately lack other requirements that are also needed. If we were successful we could buy the talent to hide our weaknesses. But as we are just starting, doesn’t joining a team of like minded individuals just make all the sense in the world.

When you join a team you could share your experiences with other team members, and they could share their
experiences with you. Team members could identify the weaknesses the members possess and search out team members that could provide the missing links. Being on a team can truly be the best of all worlds – a real win, win situation.

Learn about how a business team could help your Internet marketing strategy from Donald Bugea who is a member of LGN (Little Guy Network). Learn the same techniques and strategies for using a business team that has made him a successful Internet marketer. See how Donald implements business team techniques to make extra money at:

http://www.bugea.com/salespages/tactic
http://dbugea.lgnrevolution.com

1 comments:

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